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Jaipur, India has been known for its unique jewelry crafting for centuries. Tina travels to Jaipur 3 times a year and works with GIA certified master jewelers to secure specialty pieces that are handcrafted with gemstones and set in sterling silver or gold.

Each of our collections are available for viewing by private appointment, showcase events, or our online store.  Please call for more information or to schedule an appointment or showcase for you or your friends.

Tina was introduced to the land and people of India in 2005. As you so often hear, it changed her life, and the people had her heart.  

Jewels of Great Worth

The hand-crafted jewelry from the region symbolizes and reflects matchless value of India. From value-priced fashion accessories to the finest jewelry available, our pieces are consistently confirmed as genuine jewels of exquisite quality through GIA certified master jewelers.

Why Jaipur

Jaipur is the capital of Rajasthan, a state founded in 1727 by Maharaja Sawai Jai Singh and located in northwestern India bordering Pakistan. This Indian prince brought economic prosperity to the region after incentivizing jewelers from all over India to move and establish artisanal gem-cutting shops in the city. The jewelry they created included enameling and gemstones for colorful creations that were as carefully finished on the back as the front. One of the city’s oldest markets, The Johari Bazaar, marked the beginning of the gem and jewelry industry in Jaipur and remains a home to many small workshops and shops to this very day. Building upon this great tradition, today’s entrepreneurs have made the city of Jaipur the jewelry capital of the world, employing approximately 300,000 jewelry designers, skillful artisans, and manufacturers in over 100 factories. There are over 150,000 people involved in gemstone cutting in the city alone. Large distribution centers have been created to facilitate global trading and meet the increasing worldwide demand for gemstones, silver, and gold.

Rich in history and tradition, India remains a relatively young country. It gained independence from the United Kingdom in 1947, becoming a republic in 1950. It was not until the late 1980’s that India opened its doors to economic reform, trade, and foreign investment, subsequently becoming a noted force in the global marketplace.

Upon your arrival in the country, your senses are assaulted by the vibrant colors, varied aromas, unceasing sounds, and a vast array of tastes. From ancient palaces, colorful saris, myriads of fruit and vegetable carts, and a cacophony of auto horns, India offers a culture of captivating colors that are beautifully reflected in the jewelry crafted by the master jewelers of Jaipur. In 1676 the French gem merchant, Jean-Baptiste Tavernier, described in his book Travels in India, the Great Moguls’ seven thrones laden with diamonds, rubies, emeralds, and pearls that offered a glimpse into the tradition of wealth found within the borders of this ancient land.

India is the largest consumer of gold in the world, with an annual demand that exceeds 800 tons. If you witnessed just one of the Hindu weddings, you would understand why. The women are adorned in 22k gold from head to toe! So, it is no surprise that there are over 2 million people in the country that are employed as artisans, manufacturers, and designers.

Jaipur has been established as one of four colored gemstone hubs (China, Thailand, Sri Lanka being the other 3) in the world. Besides the more recognizable diamonds, pearls, rubies, and emeralds, artisans also cut onyx, jade, amethyst, aquamarine, topaz, moonstone, peridot, and garnets, styilizing them in a variety of metals. Jaipur imports gemstones of all types and colors from all over the world including, but not limited to, Brazilian Amethyst, Afghan Lapis Lazuli, and South African Garnet. It has been known for centuries as the leading emerald and ruby cutting and trading center. Ruby, emerald, pearls and other gemstones are also mined in India and the state of Rajasthan

Here are some interesting facts about jewelry sales in Jaipur:

  • There are one million colored gemstones per month that are faceted in Jaipur.
  • Each performer handles at least 400 stones a day!
  • In 2015, jewelry sales from Jaipur totaled more than $574 million.
  • Within that total, the largest category was colored gemstones at more than $264 million. 
  • It is notable that finished gold jewelry was $112.5 million and non-gold jewelry $145 million

In a recent article from The New York Times, the author writes, “For centuries, Jaipur attracted the world’s best gems to be cut, polished and mounted, a tradition harking back to the early 18th century when the ruling Maharaja Sawai Jai Singh II founded the city as the capital of Rajasthan. A dedicated patron of the arts, he drew the best artisans from all over India to craft jeweled sword hilts, pendants, earrings — even ankle bracelets for the royal elephants. Over time, Jaipur’s craftsmen earned a reputation for their skill in cutting particularly brittle stones like emeralds.”

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